Episode 35: A Freelance Graphic Designer’s Journey to CEO w/ Octavia Gilmore, Founder of Creative Juice
In This Episode, Minority Trailblazer Octavia shares;
01
How she had been able to expand and her grow her business
02
The importance of clean, clear, and direct branding
03
How to deal with criticism from customers
After graduating from Savannah College of Art & Design – Atlanta, Octavia worked in corporate design departments for Fortune 500 companies such as AT&T and Kaiser Permanente, where she was able to experience working as a designer in a corporate environment. She then took a position with a start – up company where she worked closely with the CEO and was able to get a feel for running a business.
With the explosion of start-up companies and the flood of corporate growth in the Atlanta area, Octavia opened CreativeJuice to provide custom design solutions for new companies and corporate marketing departments. Projects include logo design, branding, copywriting, packaging, web design, presentations, and various print materials. Through innovative design practices, Creative Juice helps clients communicate their message to their target audience; which in turn helps to increase sales and brand awareness.